by Laura MacSweeny | Jan 6, 2022 | Digital Marketing |
Introduction The New Year is a fantastic time to set new intentions, visualise new goals and make new plans for the months ahead and as many businesses and marketers know, it’s a crucial time to devise your business’s marketing plan. What Is A Marketing...
by Laura MacSweeny | Aug 26, 2021 | Digital Marketing |
The Role Of Technology In A New World As I am sure many of you will agree, there has not been a more apt time to discuss this topic as the global pandemic has made the impact of technology on all our lives more relevant than ever before. Never in a million years did I...
by Laura MacSweeny | Aug 13, 2021 | Digital Marketing |
For the purpose of this report, I have studied the websites of leading beauty brands Dove and Loreal respectively to assess their approach to inbound marketing and compare their different strategies to gain an insight into the type of inbound marketing techniques...
by Laura MacSweeny | May 17, 2021 | Brand |
What Is Brand? My first blog will discuss getting back to basics in an aim to uncover the true understanding of what a brand is. This blog is useful for anyone who is looking to kick-start a new business or build a personal brand, an existing business looking to...
